Meet Leo — your AI Travel Companion. Leo welcomes passengers in their own language, guides them through local stories, and transforms every ride into the first authentic travel experience of their destination.
Lumenour — AI-powered hospitality for every journey.
A real tablet, every ride, every language.

LEO greets the passenger

Local recommendations

Exclusive offers with QR
Three actors. One ecosystem. Everyone wins. LEO turns idle ride time into a premium touchpoint — personalised by language, location, and context.
Earn every month. We provide the hardware, software, support and updates. You just drive.
Relaxed. Receptive. Deciding. During 15–45 minutes, Leo speaks their language and guides their next experience in the city — naturally, never intrusively.
Reach the right tourist at the exact moment they're deciding where to go. GPS-targeted. Verified impressions. Monthly ROI report included.
While others interrupt, Leo engages. The difference is not technology — it is the passenger experience.
Passenger boards. Leo auto-detects their language and greets them personally.
Near a partner business? Leo mentions it naturally — like a knowledgeable local friend would.
Passenger scans QR, taps 'How to Go There', saves the offer. One touch — zero friction.
Advertiser receives a verified impression count, QR scan metrics and full monthly ROI report.
Through conversation, location awareness, language personalization and real-time recommendations, Leo transforms passive advertising into meaningful engagement.
Whether you run a fleet or a local business, Leo puts you in front of a captive, ready-to-decide audience. Let's set up your pilot.
Choose the plan that fits your operation. Leo provides the tools, support and technology to create new revenue opportunities.
Single-vehicle owner-drivers only. Fleet operators are subject to Enterprise plans.
Designed for taxi companies, private hire operators and mobility fleets.
Learn how drivers earn money from advertiser campaigns, how revenue is calculated and what factors influence monthly earnings.
Request Revenue Share ExplanationEarly Access members receive exclusive benefits and conditions reserved for Leo's first independent drivers. These advantages are designed to reward those helping shape the future of passenger mobility. *Available to individual owner-drivers only. Fleet operators are subject to Enterprise terms.
Leo engages passengers during their journey, helping them discover, and influencing them to visit your business at the perfect moment.
500 to 5,000 impressions available
500 to 5,000 impressions available
500 to 5,000 contextual recommendations available
Any journey where a passenger needs guidance, translation and local discovery is a Leo opportunity.
Leo recommends upgrades, breakfast, spa and activities before guests arrive. Upsell at the perfect moment — between the airport and the front desk.
The first 30 minutes in a new city are full of decisions. Leo is there — in the passenger's language, with local knowledge, ready to recommend experiences for the days ahead.
Chauffeur services, limousines and tourist coaches can offer a concierge-level experience with Leo — storytelling, local recommendations and exclusive rewards en route.
Turn passengers into paying customers.
Reach travelers at the exact moment they decide where to eat, shop, visit or book.
Arabic, English, Spanish, French, German, Italian, Russian, Chinese, Japanese, Portuguese, Hindi, Polish — auto-detected.
Triggers automatically when taxi is near a partner business. Zero manual action needed.
Every impression logged with timestamp, language, origin and destination of the trip.
Each campaign gets its own QR. Know exactly when, where and in which ride session it was activated — with full passenger privacy.
System distributes impressions across the fleet to guarantee contracted minimums by contract end date. Automatic daily quota management.
Each advertiser receives a full verified ROI report with impressions, scans, languages and geographic breakdown.
Industrial Engineer (ITBA Buenos Aires) and Master in Supply Chain (ICAI Comillas, Madrid) with 20+ years of international operations experience across Spain, Latin America, Panama and the UAE. Co-founded a Buenos Aires tech startup, scaling it from 3 to 35 people and achieving significant revenue growth within 18 months — building operations, product, finance and HR functions from scratch. Specialist in supply chain, operations and international team leadership, with direct experience across Argentina, Spain, Panama and the UAE. Certified in Agile methodologies and AI Agents development, he applies artificial intelligence to the automation and optimization of operational processes. Based in Madrid with an active presence in Dubai, Ezequiel brings 20+ years of experience in global operations and business transformation — including key projects for Ford, Volkswagen Group, Volvo and Toyota, developing deep insight into mobility ecosystems and international supply chains. Specialist in bridging technology and artificial intelligence with efficient operations, he leads LEO's product development and Lumenour's expansion into the Spanish and UAE markets. Creator of LEO — the AI avatar at the heart of Lumenour's mobility platform.
LinkedIn
Spanish AI entrepreneur, software developer and tech founder specializing in smart mobility and public transport innovation across Spain and the UAE. Based in Dubai for 13+ years, Juan José brings 20+ years of experience in premium sales, hospitality and high-value client relationships — including formative years with Emirates Airlines, where he developed deep insight into passenger behavior and the global mobility ecosystem. Specialist in connecting European technology with UAE capital, leading Lumenour's market entry into Dubai, Abu Dhabi and the wider MENA region. With hands-on experience across hotels, airports, car rental operations and international aviation, Juan José brings a unique understanding of the complete passenger journey. From arrival and transportation to accommodation and local discovery, his experience helped define Leo as an AI companion built around real traveler needs. Passionate about the future of mobility and tourism, he combines operational expertise, customer experience and artificial intelligence to help transform every passenger journey into a more engaging, personalized and valuable experience.
LinkedInLumenour operates between Málaga (Spain) and Dubai (UAE) — two cities at the heart of international tourism and mobility innovation.
Leo's pilot launches in Málaga — one of Europe's top tourist destinations — in Summer 2026. The platform is fully Dubai-ready for simultaneous international expansion.
LEO launches in Málaga in Summer 2026 — one of Europe’s busiest tourist destinations. Early advertisers lock in the best rates and guaranteed visibility from day one.
Everything you need to know before getting started.
Every display lasts exactly 10 seconds. Unlike social media, passengers cannot scroll past or skip the advertisement. Your message receives full, undivided attention for a guaranteed 10 seconds — no competing content on screen.
It depends on your plan. Visibility: English only. Rewards: automatically translated into the passenger's detected language. Leo Premium: automatically translated and narrated by Leo using AI voice in the passenger's own language.
Yes. You can provide a single image, a slideshow or a silent promotional video. All formats are displayed for 10 seconds. Our technical team handles preparation and deployment — no marketing agency or complex production needed.
Yes. Campaign creatives can be updated at any time without replacing the entire campaign. This allows you to promote events, seasonal offers, new products or limited-time promotions whenever needed.
Because we are not selling scrolling impressions — we are selling focused traveller attention. Meta offers 1–2 seconds of average exposure amid competing ads. Leo delivers a fixed 10-second exposure with a seated passenger, no competing content on screen, in a travel context where decisions about where to go are being made right now. The right question is not what is the cheapest CPM, but what creates more business value.
No advertising platform can guarantee customers — but we guarantee campaign delivery, impressions, exposure time and audience reach. For Rewards and Leo Premium, we also provide measurable engagement and conversion metrics so you can calculate your real ROI each month.
Example: A restaurant with an average table spend of AED 250 and a Leo Premium 2,000-display package at AED 4,499 needs only 9 additional tables per month to break even, (assuming a minimum of 2 persons only per table). The number of extra customers required is usually much smaller than you expect.
Rewards generates engagement through QR interactions, offers and tracking. Leo Premium generates contextual influence: Leo presents your business by voice in the passenger's language, the ad activates via GPS when the taxi is near your location, passengers can access walking directions to your business, and you receive advanced behavioural KPIs including the Retail Interest Rate. Leo Premium is designed to influence destination decisions.
Absolutely. Many businesses start with a Visibility or Rewards package to understand the platform and then scale based on real performance data. The objective is to build confidence through measurable results before increasing the investment.
Campaign planning and category management are controlled by Lumenour. Early partners often benefit from stronger positioning opportunities as the network grows. Leo helps each business stand out through relevance and contextual presentation — the objective is not only to be visible, but to be remembered.
We guarantee impression delivery, not just a calendar period. If delivery falls below the contracted level, Lumenour continues serving the campaign until the agreed target is reached at no additional cost. You purchase guaranteed audience delivery, not simply advertising space.
Simply send us one image, a slideshow or a silent video, plus a short promotional message. Our technical team handles all preparation and deployment. You can launch a campaign quickly without needing a marketing agency or complex creative production.
Lumenour provides a pre-configured passenger-facing tablet that mounts in the back-seat area. Installation is simple and non-invasive — no permanent modifications to the vehicle are required. Our team handles the initial setup and technical configuration.
Nothing. Leo runs fully automatically — it detects the passenger's language, selects contextually relevant promotions and presents them at the right moment based on the route. You drive. Leo does everything else.
Leo is designed to work in low-connectivity environments. Cached content plays offline, and data syncs automatically when connectivity is restored. Campaign delivery and KPI recording are not affected by temporary connection drops.
Operators receive a monthly revenue share based on campaign activity within their vehicle. The more active your taxi is on the platform, the more you earn. Exact terms are discussed during onboarding and defined in your partnership agreement.
Our current pilot focuses on Málaga (Spain) and Dubai (UAE). If you are based elsewhere and interested in joining, contact us — we are actively evaluating expansion cities and early-interest operators receive priority as the network grows.
We provide remote technical support, automatic software updates and regular check-ins from our team. If a hardware issue arises, we coordinate a replacement. Our goal is for the system to be invisible to you — it simply runs in the background and generates revenue.